Level up your business


What we mean

The systematic transformation of your business from analogue to digital

Amid all the buzz about digital transformation, we’d like to talk to you about digitisation. With precision and from experience. What we mean by digitisation is the systematic transformation of your business from analogue to digital.

We can help you to enhance your business process with digital products. Replacing, adding and innovating parts of that process with new digital solutions.

We apply UX design to create digital financial products that get results, improve efficiency for your business and take customer experience to the next level. Together with your teams we produce solutions that work in practice. In single or multiple projects, depending on your starting point.


From people through process to product

Service Design

Customer Journeys

Product Vision

UX Design

UX Concept

UX Architecture

Style Determination

UI Design

Screen Design

User Testing

More Solutions


When you're ready to develop innovative products and services, we apply design thinking and tools to help you tackle new challenges and take the organisation to the next level.

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Design Organisation

We bring design thinking into focus and help you apply it precisely when it's needed. In your project teams, your business and with stakeholders across the organisation.

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Headshot of Iwan Cuijpers CEO of Keen Design
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Iwan Cuijpers