Keen Design Blog

Value Driven Design: a timeless scalable process for designing and producing multi-dimensional value

Written by Jonathan Arnowitz | Jun 6, 2025 10:15:53 AM

In the previous post, Part 5: The Process in Action we covered some operational aspects of the scalable design process. That article demonstrated the Timeless Scalable Design Process in action, focusing on practical management approaches. 

The four core phases—Discover, Concept, Detail, Deliver—can be renamed to fit organizational contexts, but their fundamental goals must remain intact. Phases can also be extended with non-design activities or subdivided for larger projects as needed while maintaining the sequential dependencies among the original 4 phases.